8JJ Sports

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8JJ Group Announces Launch

8JJ Sports is an interactive, multi-hub digital ecosystem operated by the 8JJ Group, a startup headquartered in Colombo, Sri Lanka. The platform is built by a collective of tech and media innovators spanning India, Sri Lanka, Malaysia, and Singapore to unify cricket culture across South Asia.

The platform was officially unveiled at a star-studded launch event in Mumbai on November 29, 2025. Prominent international cricketers Harbhajan Singh and Deepak Chahar led the unveiling and officially joined the platform as brand ambassadors.

Colombo, Sri Lanka – December 12, 2025 – Newsfile Corp. – 8JJ Group, a collective of innovators from India, Sri Lanka, Malaysia, and Singapore, has unveiled a new digital platform designed to bring cricket fans from across South Asia together in an immersive, community-driven space.

Understanding that cricket is a way of life for millions, 8JJ enables fans to follow, engage with, and participate in the sport in their native languages. The idea was born from a simple observation: fans wanted more than just scores and updates—they wanted a sense of belonging.

8JJ bridges that gap with an integrated ecosystem. Fans can access local-language cricket news at 8jjsports.com, enjoy live match experiences at 8jjcricket.com, and dive into interactive games at 8jjgames.com. The goal is to foster genuine connection, regional pride, and active participation among cricket lovers across South Asia.

Key Platform Features

Real-Time Data: Provides live match scores, ball-by-ball updates, schedules, and player rankings.

Fan-Centric Content: Features breaking news, local-language reporting, expert analysis, and exclusive athlete storytelling.

Gamification & Rewards: Integrates a point-based loyalty system where fans earn tokens by sharing posts, writing comments, making match predictions, and playing sports quizzes. These accumulated points can be redeemed for premium digital rewards and gift cards.

IPL Coverage: The mobile application has heavily geared its features and match reporting around active tournaments like the ongoing IPL 2026 season.